Latina From Madrid Making Strides in Media Supports Low Income Kids Through the PTA

Isabella Sánchez Hispanic Woman of Distinction

Isabella Sánchez, 2018 Hispanic Woman of Distinction, Vice President, Media Integration, Zubi Advertising

 

“We can work hard to achieve successful careers, make a difference in the lives of others, have a healthy family life, raise wonderful children, stay close to our Latin culture and roots and hopefully become role models for others.”

When companies such as the Ford Motor Company, Lincoln Motor Company, Dunkin’ Donuts, JP Morgan Chase and others are looking to get their best ROI in advertising, they seek out industry professionals such as Isabella Sanchez.

Isabella SánchezAs the Vice President of Media Integration for Miami’s Zubi Advertising, Isabella uses her more than 25 years’ experience in the U.S. Hispanic market to help her clients reach the customers they are looking to attract.

Over the years, working as a Vice President, Media Director for The Bravo Group and Vice President, Managing Director for Tapestry/Starcom MediaVest, Isabella fostered strong relationships with key industry contacts in the media allowing her to offer her company’s clients the most value for their advertising dollars.

As the PTA Membership Chair for Miami’s Vineland K-8 Center, Isabella co-created a program that encourages members to donate additional dollars above their membership fee to increase the organization’s coffers. In addition to providing improvements in technology and academic enhancements, the funding allows the PTA to help children from lower income families participate in fee-required sports, science fairs, field trips, clubs and activities that their parents wouldn’t be able to otherwise afford. 

In addition to working with the PTA, this bi-lingual executive serves as Treasurer for the Cultural Marketing Council (formerly the Association of Hispanic Advertising Agencies - AHAA), and serves on Texas Tech University’s Institute for Hispanic and International Communication’s Advisory Board.

Isabella earned dual degrees in Journalism and Spanish Language and Literature from the University of Maryland. She also studied at the Universidad La Complutensein Madrid, Spain.

She and her Zubi Advertising team have won multiple awards in the annual “Hispanic Media Planning Excelencia Awards,” the only competition that recognizes media planning excellence in the Hispanic market. Isabella was also named the AHAA and Hispanicad.com’s “Media Planning Executive of the Year.”

Isabella and her husband, John Angee, an artist and architect, along with their children, Cristina and Michael, love to travel. They especially enjoy visiting Isabella’s ancestry family in Madrid. She also likes cooking and entertaining in their Miami home. 

HWD 2018

For more information, visit www.hispanicwomenofdistinction.com or 954-601-6550 or email: hispanicwomenlunch@aol.com.  

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Here are last year's 2017 Hispanic Women of Distinction:

GLORIA L.  DIAZ-DANIELS –Div Sales Mgr Sales-Pharmacy Walmart – Palm Beach Colombian Born Latina Shines As Mentor and Walmart Sales Exec

ADRIANA FAZZANO FICANO – Chief of Staff, Broward College – Broward County Colombian-American Latina Leads College PR and Community Organizations

BLANCA GUERRA -Broward County Schools-Curriculum Sup/Dual Languages -Dade Cuban Latina Excels at Education and Preserving Heritage Languages  

KARINA GOMEZ-HERRERA – Pres. CEO Karnna Fashion & Company – Broward:  Outstanding Venezuelan Latina Excels as a “Hispanic Fashion Advisor”

Dr IVERIS LUZ MARTINEZ- Assoc Prof. Herbert Werthein College/Medicine FIU-Dade Cuban-American Latina Is a Premier Healthcare Anthropologist 

LORENA MASTRARRIGO -Assistant Public Defender, Broward County – Broward  Argentinian-American Latina Attorney Helping Hispanic Community

CHRISTINA PEREZ McDOWELL – Founder, Solutions by CPM, LLC – Dade- Cuban-American Latina Brand Manger and Executive Consultant

JACQUELINE NUNEZ – Co-owner, SOMA Medical Centers PA – Palm Beach Colombian Latina Healthcare Financial Officer Supports Those In Need

Dr. JACQUELINE PENA – Dean Academic Affairs – Miami Dade College -  Dade Dominican Bronx Latina Secure Grants to Drive Student Success

MICHELLE MARTINEZ-REYES- CMO, Greenspoon Marder Law Firm – Broward  Latina Cuban-American Chief Marketing Officer Is Growing Brands

MARIELLE SOLOGUREN – Vice President. Pierson Grant Public Relations – Broward Latina of Ancestry Cuban-Peruvian Making Waves in PR

RACHEL TOURGEMAN –Community Relations Dir.- Florida National University-Dade Panamanian-American Latina Community Relations Professional Advocates for Victims

LATINA PIONEER of the YEAR:  

DAISY EXPOSITO-ULLA – Chairman, CEO of d exposito & Partnersa visionary creative leader in cross-cultural brand building for more than 30 years, Daisy has been recognized by numerous organizations and named as one of the most influential Latinas in the United States. 

About the author

Phyllis Cambria

Phyllis Cambria is a freelance writer based in South Florida with an international roster of clients. As a retired, award-winning event planner, she co-authored several party planning books and has written or been the subject of articles for numerous local and national print and online publications. Phyllis writes online and print content on a wide-array of subjects including entertaining, show business, etiquette, weddings, restaurant reviews, travel, relationships and marketing materials.

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