Are You Boosting Revenue or Risking Your Brand?

small business brand risk and revenue

 
My brand as a health coach and personal trainer:

  • I have a responsibility to my clients to ensure any and all my services are safe, effective and sound.
  • I’m able to achieve this service level of competence and confidence through education, certifications, trainings, experience and continuing education.

Unfortunately, I don’t have the same type of control with DSNM products and companies. I feel I’m risking my brand, business and livelihood on a product or company I don’t fully control or own. I have too much invested in Q Movements to potentially jeopardize it by some mishap or misconduct from another company.

Before shutting the book on DSNM, the Libra in me is seeking the need for balance in this examination.  My investigation did reveal some notable learning moments for this budding entrepreneur. The most valuable lesson was the exposure to new marketing skills and techniques.

Part of my DSNM exploration included attending meetings and training sessions for a couple of the products.

I was surprised on the enormous amount of training DSNM provide on sales and marketing. I know it sounds redundant but the level and extent of training is remarkable. DSNM definitely provide their sales distributers with abundant live and virtual online trainings opportunities.  There is no doubt in my mind DSNM prepare their sales team for success. The challenge is ensuring you have the right players in the game.

I’m satisfied with my decision to solely continue my focus on Q Movements during this first year of business. Although I acknowledge there is potential for DSNM to boost my revenue, I trust focusing on Q Movements will do more for me in the long run.

I encourage other entrepreneurs to do your research and review your business plan when considering new business ventures and make the decision that is best for you.

Even though I’m not expanding my business through DSNM products, I was inspired to start developing my own products for Q Movements. Looks like it’s time for me to update my business plan.

Remember you never know how and when your entrepreneurial spirit will be sparked.

Additional articles on the topic:

Small Business Revenue Growth and Success

Three Marketing Tips to Increase Sales Success

Three Steps to Profitability- Healthy Competition

 

 

 

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About the author

Susie Quintana

Susie Quintana is an enthusiastic and effective leader in Health and Wellness Learning and Lifestyle Education. She has an extensive background leading the management, coordination and promotion of health and wellness programs. Susie is also highly skilled and an experienced educational development professional in eLearning. Susie is a health coach actively running her own business, Q Movements. Q Movements provides nutrition, fitness and lifestyle balance coaching. She specializes in clients ranging 30-70 years young. Her use of technology and social media to connect with clients is a great resource and valuable tool. She loves fireworks, listening to audiobooks during her workouts and playing frisbee with her virtual dog, Stitches.  Susie invites you to connect with her on LinkedIn, Q Movements website or Facebook Fan Page.

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