GTA to Join Hotelbeds Group1

  • Hotelbeds Group and GTA2 combine forces to drive
    distribution excellence in the B2B travel wholesaler and retail space.
  • Deal brings together companies with complementary operations and
    geographic footprints. 3
  • Significant presence of GTA in fast growing Asia-Pacific and Middle
    East markets closely aligns with Hotelbeds Group's growth strategy.

PALMA, Spain--(BUSINESS WIRE)--Hotelbeds Group, a global bedbank and business-to-business provider of
services to the travel industry, has announced today plans for GTA to
join its Bedbank business unit.

Joan Vilà, Executive Chairman of Hotelbeds Group commented: “It gives me
great pleasure to announce that GTA will be joining Hotelbeds Group.”

“This deal brings another great bedbank to the Hotelbeds Group family,
following the announcement in February that Tourico Holidays will also
be integrating with us. Both of these important deals clearly underline
our steadfast commitment to accelerate the growth of our business both
organically and via M&A activity.4

“GTA is a very successful B2B travel distributor with a proven
track-record providing hotels, transfers, and activities to the world’s
travel trade including intermediaries, online travel agencies and travel
agency retailers. Like Hotelbeds Group, it directly contracts an
outstanding global portfolio of hotel and travel ancillary products that
it connects and distributes via API integration or online booking

“GTA’s global footprint and in particular its well-developed presence in
the fast growing Asia-Pacific and Middle East markets is closely aligned
to Hotelbeds Group’s growth strategy. We are looking forward to
welcoming them to our Group. ”

Ivan Walter, CEO of GTA added: “We are excited by the opportunity that
combining forces with Hotelbeds Group brings. Our history and proven
track record speak for themselves, and by coming together with Hotelbeds
Group we can bring together a wealth of experience, commitment and a
clear strategic focus on the B2B sector. We believe that today's news is
a milestone for the industry, and great news for our respective
suppliers and customers. ”

About Hotelbeds Group:

Hotelbeds Group is the world’s number one bedbank and a
business-to-business provider of services to the global travel industry.

Operating mainly under the Hotelbeds and Bedsonline brands, the company
connects, 35,000 travel intermediaries across more than 120 source
markets globally with travel providers in over 180 countries
representing more than 120,000 hotels, 20,000 transfer routes and 12,000

In September 2016 the company became independent under the ownership of
Cinven and Canada Pension Plan Investment Board (CPPIB). The company is
headquartered in Palma, Spain and has 6,150 employees working across 150
offices globally. In the financial calendar year of 2014 / 15 Hotelbeds
Group sold around 26 million room nights and achieved a Total
Transaction Value (TTV) of €3.8 billion.

About GTA:

Powering global travel, GTA provides easy access to a wide portfolio of
accommodation options, transfers, and tours & activities to the travel
industry working with some of the biggest and best online travel agents,
tour operators, and traditional travel agents. GTA has succeeded in the
business-to-business travel industry for nearly four decades. Trusted to
deliver because of its wealth of experience, privileged relationships
and on the ground expertise, GTA’s technology-driven approach provides
solutions to easily connect travel suppliers and travel sellers
worldwide. Retail booking sites – TravelBound in North America and
TravelCube in Europe, Latin America and Australasia – as well as GTA web
and API for wholesalers, together process nearly 40,000 bookings every
day, throughout the world. GTA’s vision is to be the world’s easiest
travel distribution partner to do business making it simpler for their
clients to sell more and drive business success.

1 The deal is subject to customary Regulatory and antitrust

2 GTA Travel is the trading name of all of the Global Travel
Distribution business activity of the Kuoni Group. This deal includes
GTA Travel Holding Ltd, Kuoni Holdings Plc, and indirectly all their
brands including TravelCube and TravelBound – with the exception of MTS
Globe, which will be bought back by its previous owner.

3 This deal is legally structured via the 100% acquisition of
the top holding company of GTA Group by Hotelbeds Group, via its UK
holding entity. Kuoni shareholders led by EQT VII (a fund advised by EQT
Partners), the owners of GTA, will hold a significant minority position
in the combined business after the transaction. There will be no changes
to the Board of Directors of Hotelbeds Group.

4 Both the GTA and Tourico Holidays deals are separate and
independent regulatory processes subject to their own individual
timelines. Until each deal completes both Tourico Holidays and GTA
remain entirely independent companies.


Hotelbeds Group
Roman Townsend, +34-619-988-580
Head of Media
Relations & Corporate Affairs at Hotelbeds Group