In order for a Hispanic business to thrive during a transition, plan and set a strategy in place.
I created a Hispanic business research firm. He spent many years nurturing it and ultimately sold it to a larger research firm. I quickly learned business transitions can be tricky if you're not prepared. In this piece Carlos highlights what to expect.
Nothing lasts forever. Nothing, including you.
So even as you are building your Hispanic business and totally preoccupied with day-to-day operations, at some point you have to act on the exit strategy you had built into your firms strategic plan.
Because as an entrepreneur I really didnt start my company with grand designs of building an empire or being the boss of the world, I always expected to sell my company to a larger firm at some point.
I hoped to build enough value to have my company worth something substantial, but I was also building a team, a capability, and a presence in my community.
Over the years various acquisitive companies had courted us.
Some werent very good fits, some turned us off completely, one in particular was spectacular and we were really jazzed and it looked like this was going to be IT, but then their parent company got in trouble and they were sold off. We entertained offers that were weak, weird, insulting, insufficient or just plain odd.
And we turned them all down.
Some were easy to dismiss, but in any serious look, before a formal offer was tendered we had to do a lot of due diligence work, starting with an NDA (Non-Disclosure Agreement) and running through past three years of financial data, projections and disclosures.
It was often a lot of work for nothing, a lot of costly CPA time, and a lot of executive time. But along the way, we did learn a lot about the process and about our own operations. Ultimately I didnt regret it, even if I might have at the time.
That includes key man insurance (an anachronistic expression meant to include female executives as well), and contingencies for incapacitation or death.
Besides, many of your clients will expect this to be in place. And part of this is training your key staff to take over for you very handy for vacations, crucial in crises. So one of your key jobs as an entrepreneur is to train your staff to be able to take over for you should the need arise.
They might not have your personality, they might not have your exact skills, but training is one of your most important jobs.
Next- Business Partners
About the author
Carlos E. Garcia, born to Mexican immigrant parents, grew up in East Los Angeles and attended Pomona College, UC Berkeley and National University (BA, MA and MBA respectively). He has over thirty years of experience in the field of US Hispanic consumer research, twenty one years at the helm of his own company, Garcia Research. Most recently SVP at GfK: Knowledge Networks, where he headed up their Hispanic research efforts. He's gone full circle and now back at the helm of Garcia Research, a Hispanic market and Multicultural-focused research firm.Website