Stop Wasting Money, Win Customers, Go Green!

Going green is imperative for business success as fuel prices continue to skyrocket.  Bill Roth explains why. Is your business ready for natural gas prices that are three times higher …

The Green Economic Revolution Is Here!

The Green Economic Revolution has now achieved a historic breakthrough. The International Energy Agency just announced that solar is the cheapest way to generate electricity in the history of mankind! …

How Will You Profit from Green Legislation?

Green legislation is coming. Voters want it. The economy needs it. Climate change demands it. And now with Democrats holding the presidency and Congress there is a national legislative path …

Going Green Is Good Business

Going green wins customers. It is proven to cut costs. But going green requires innovation. It is not risk free. The question then is how to set your green business …

The Green Supply Chain Tsunami

Corporate America is embarking on the decarbonization of its companies and products. In a July 21, 2020 press release, Apple has committed to being carbon neutral across its entire business, …

Marketing Sustainability- How ‘Green’ Is Your Marketing Plan?

The main challenge facing today’s marketers –and owners as well – is to think creatively about how marketing can fulfill the needs of the most of the worlds’ population for a better standard of living in the midst of sustainable development. This is where ‘green’ or ‘sustainable’ marketing’ come into play.