Browsing Category

Data Analytics & Research

Data capture, research, customer behavior 

Big Data

Use it before it buries your business! The internet enables 2.9 million emails to be sent every second. Each day, Google processes 24 petabytes (that’s one quadrillion–much larger than the national debt).  Although your business may
Read More...

The Price of Privacy

How You Collect and Use Data Can Make Or Break Customer Loyalty In 1999, then-CEO of Sun Microsystems Scott McNealy made an outrageous comment during a product launch. "You have zero privacy anyway. Get over it,”
Read More...

Hidden Gold

Your customer data holds the key to business success Every company has hidden gold. This vein usually lies somewhere in the data or information that the company captures from their interactions with
Read More...