Cuba, Hispanic Capitalism And Propaganda

When Cuba opens for business, the government relaxes its oppression and transparency returns, the potential for foreign direct investment (FDI) will be huge, and no doubt business opportunities will abound. Just think of the building materials needed and construction contracts.

The People

In the conclusion of my three-part series, I will focus on the views of the people I met on my trip, and their hopes and dreams for a brighter and more prosperous future.

Maria Botta is Director – Creative Development, Client Solutions at The Weather Channel. The daughter of Cuban exiles, she was born in the US, and raised in Europe and the Caribbean. She holds an EMBA in Global Management from Thunderbird’s prestigious European program in Geneva, Switzerland, and an Art History degree from Mt. Holyoke College. Her professional experience extends into all genres of production and marketing, she has produced hundreds of TV commercials, promos, short films, and television shows, and has worked in advertising, network TV, marketing and the entertainment industries.