Browsing Tag

corporate responsibility

The Soul of Your Business

“Every company has a soul. Every company has a distinct set of values that colors its priorities and behaviors. Companies believe in different things to different degrees, including innovation, value, quality, freedom, choice, price, and so…

How To Win Generation Z Customers

Generation Z is the future customer of every business. Generation Z, the first generation born in the 21st Century, is the generation born with the Internet in their pocket. Their first digital device was a smart phone!  They