Browsing Tag

data

Where in the World is Your Data?

Small business owners and IT executives should build a transition roadmap that addresses their business model, business partner, service provider and internal communications, as well as culture, governance, processes, and security both…

Contacts, Customers and Telemarketing

One of the core components of The Small & Medium-Sized Business Toolkit is telemarketing, here's why... Editor's note: This is a multiple part series will examine a wide array of marketing and advertising tools available to…

No Marketing, No Ad Budget, No Problem

How to maximize a minimal marketing budget with a small & medium-sized business toolkit As a small business owner, I know that there are few things as frustrating as not having a decent marketing and advertising budget. Yet…

Businesses Consider 3rd Party Datacenters

Many businesses are moving datacenters out of the house The underlying concept of the information technology (IT) datacenter has been gradually but steadily evolving, particularly over the last decade and-a-half as IT hardware and software…

For Small Business IT Is A Vital Agenda

A small business must keep up with changing IT technology to remain competitive Even though rapid technology change isn’t anything new (one can go back to the start of the industrial revolution to see how each…

Quick – Which Is The Better IT Buy?

When server comparison-shopping the answer may surprise you. Many executives purchase equipment based on initial hardware purchase outlays rather than the total cost of ownership (TCO). This can be a fatal financial flaw. The premise of…

5 Key Small Business IT Managed Benefits

IT managed services providers keep your computer system healthy, and often with cost savings If your IT consultant still visits your office frequently to do routine maintenance on your computers, you may be overpaying for unnecessary…

Ready for the New Era of Data?

New data types will present opportunities and challenges for your business EDITOR'S NOTE: This is part one of a three-part series. When computers were first invented, they processed numbers. Today, your cell phone processes

Rethinking Customer Engagement

Learn from healthcare's example and refocus on customer relationships One of the things enabled by social media is the ability to develop deeper and stronger relationships with one's customers. Social network platforms provide a forum

The True Value of Data

Businesses of all sizes need analytics to get the most from their data. We live in the Information Age or, as some are now calling it, the Age of Big Data. Yet many of us do not appreciate the value of the information available…

Big Data

Use it before it buries your business! The internet enables 2.9 million emails to be sent every second. Each day, Google processes 24 petabytes (that’s one quadrillion–much larger than the national debt).  Although your business may

Hispanic Market Insights

U.S. market DMA's captured by Geoscape Market Snapshots Chicago DMA Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the…