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Tag: marketing plan

Home » marketing plan
small business pitfalls
Business / Innovation & Strategy

9 Deadly Sins Startup Founders Commit Most

Small business owners need to carefully evaluate and not make assumptions. For most startups, these nine flawed assumptions are the most toxic of all.

IVY Dash PorchPhotography
Marketing / Travel & Destination / Work, Life & Culture

An Entrepreneur’s Journey From Porch Photographer to Portrait Photographer

One of the keys to building a small business is about word of mouth. Life will only change when you become more committed to your dreams than you are to …

Collection of vintage clock hanging on an old brick wall
Business / Marketing

What Is the Difference Between Short-term and Long-term Marketing Strategies?

There are many things to consider when deciding on a marketing strategy. But, there are some key things you need to understand and consider before you ask yourself “do I …

colored blocks
Business / Innovation & Strategy

In Uncertain Times, Focus on the Fundamentals for a Profitable Business

If management is proactive and addresses the fundamentals, the chances of retaining a profitable business increase exponentially. Economic markets fluctuate, pandemics occur, extreme weather is becoming a constant, and supply …

business growth marketing plan
Business / Marketing

Consolidation of a Growth Strategy Into a Marketing Action Plan

A good program should be customized for the recipient. Better mousetrap Part 5   Part one Small Business Building the Better Marketing Mousetrap, part two Creating Real Strategies for Small and Medium Sized Businesses,part …

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small business marketing mousetrap
Business / Marketing

Small Business Building the Better Marketing Mousetrap

So… you built a better mousetrap? Key marketing touch points.   Owners of small and medium-sized businesses often feel either inadequate (“I don’t have the same marketing resources I had when …

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marketing plan customer
Business / Marketing

Developing a Marketing Plan? Always Remember the Customer

When developing a marketing plan it’s sometimes easy to lose sight of who your target customer is     The most important component of a marketing plan is the customer. A …

writing a marketing plan
Business / Marketing

8 Components of Successful Small Business Marketing Plan

These steps will help develop a comprehensive small business marketing plan     Writing a comphrensive marketing plan requires thought and structure. Follow these eight steps will help guide the process. 1. …

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