Small Business Opportunity for 2015

by Cal Braunstein

 

Bottom line: all this disruptive organizational change

Bottom line: all this disruptive organizational change is not unique to IT providers. Getting to the next level without strong economic growth or productivity gains requires companies to go beyond business as usual. Moreover, when one thinks about the impacts to business operations that analytics, cloud, mobile and social computing technologies are causing, one must also conclude that these effects are greatly altering the landscape for all companies.

2015 could prove to be a very challenging year for IT executives. Businesses may be able to avoid the global minefields but the risk exposures from the regulatory, sales, and technology components will be ever present. Therefore, it is highly likely that most CEOs and CFOs will want to constrain IT spending – i.e., flat, down or up slightly. Moreover, most budgets are reflections of the prior year’s budget with modifications to address the changing business requirements and economic environment.

Once again, IT will need to innovate, do more with less, and/or find self-funding solutions. IT executives should lease wherever possible as a way of reducing CapEx, saving money, and leveling year-over-year expenditures and funding requests. Additionally, IT executives will need to invest in process improvements to help contain costs, enhance compliance, minimize risks, and improve resource utilization. IT executives should work closely with business and financial executives so that IT budgets and plans are tightly integrated with the business plans and remain in step throughout the year.

Success in 2015 may require firms to be driving their “buses” at high speeds while changing the tires. Not an easy task for the companies or IT but it can provide opportunities for small or start-up businesses to carve their niches and seek out emerging opportunities.

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