Five Ways Smart Buildings Grow Profits

by Bill Roth

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4.   Reducing risks.

Smart buildings will be safer and healthier buildings. Imagine a medical emergency where the smart building can recognize the situation based on data from the individual’s wearables.

It will then use its lighting system and voice commands to guide EMS personal to the stricken individual. Imagine a building that can identify an individual with a gun walking toward the building. It would alert building security while also autonomously securing building entry points.

Imagine a building that senses a severe storm and shepherds inhabitants through voice commands/visual signals to in-building shelter. The examples are limitless on how smart buildings will reduce business risks and related cost exposure.

 

5.   Sustainability.

Buildings account for 39% of global warming emissions.

The public policy trend toward mitigating carbon emissions through regulations and taxes is a growing business issue. Smart buildings are a major technology solution. Smart buildings can not only optimize for cost but also for emissions.

They will be a key technology in reducing compliance costs as governments increasing implement building codes and taxes to curtail greenhouse gas emissions.

Smart building tech is a CEO issue

Imagine your building being operated by Apple or Amazon.

What would that mean in terms winning customers? Is this a competitive threat or transformative opportunity for winning customers? Questions like these have made smart buildings a CEO issue.

For decades building management was an operational function focused on equipment located in the basement, in the ceiling or on the roof. Its principal focus was to lower costs while maintaining targeted human comfort levels.

AI and IoT will transform building operations into an enterprise scale activity demanding engagement by marketing, sales, HR, legal, etc. It will move building operations from the basement to the board room because the potential of smart buildings is not to do things better.

The potential of smart buildings is to transform business.

It will create disruptive paths for defining competitive advantage based on a building’s ability to seamlessly engage people, technology and artificial intelligence. Smart building’s potential for disruptive change makes it a CEO issue.

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