Finally, no one can do everything alone and you dont have to. The solution? Surround yourself with mentors. Assemble a team of informal advisors to add strength to the areas where you may not have expertise. Many entrepreneurs, for example, lack marketing skills, IT skills or social media savvy. Brainstorming with such a mentor group, which can include peers, colleagues and business associates, is invaluable. This is the case whether your business is a single-person consultancy (you!) or you have many employees. You can swap ideas and useful information with others. My firm met for dinner every other month to exchange ideas and experiences with the partners of four other small accounting firms. We all benefited from sharing ideas to solve common problems.
Your peer mentors do not have to be in the same industry for ideas and business issues to have value. Indeed, sometimes the fact one or more person in your advisory group is not in your industry ensures fresh takes on old problems. This is true whether youre a solo entrepreneur or have a business with employees.
Finally, dont forget to use a source online, such as LinkedIn. Thats a good place to exchange ideas and find solutions with professionals who have already been through the very situation thats exasperating you at the moment.
The value of these kinds of mentoring and advisory groups is incalculable. Meeting and speaking with others who have already been successful, as well as others just beginning that long journey, is priceless. Most business people who have “made it” love to share stories of their successes and mistakes along the way. In addition, you will discover resources in these people that you can tap as your firm grows, and as you encounter different problems along the way.
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