.
Sage Advice for other Latino entrepreneurs
And she hopes that other Latino entrepreneurs will, just as she has, carefully think about why and how they’re considering or have already opened a business.
For example, she stresses that before they take the leap that they should do as much research as possible, including looking at the market, who their expected customers might be and whether they have enough capital to deal with market slowdowns.
Maria always loved cooking
As she explains, “I feel they need to get their feet wet before they swim. Some people open a business and think that they’re going to make a lot of money right away. But you have to be knowledgeable. You have to go into the city hall, find out what the rules are, what the regulations are, seek out an accountant and go to a bank.
You need to do all these things before risking your life’s savings. I’ve seen a lot of people lose a lot of money because they didn’t do their research before diving into the deep end.”
Happy in Westchester County Now and When It’s Time to Retire
That said, Rubiano thinks Westchester County, New York, is indeed a good place to open a business and particularly to live. She can take a 20-minute train ride into New York City, spend a couple hours there and then come home to the peace and tranquility of New Rochelle, where both she and her children went to school. And if and when she ever decides to retire, she’ll be perfectly content there, although she doesn’t see that coming anytime soon.
“I wouldn’t know what to do with myself,” she says with a laugh.
History of the Gaucho or Latino cowboy
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