Will Your Business Play Its Part in Latino Student Progress?

by Elizabeth Rios

Tomás D. Morales, President California State University, San Bernardino share perspectives on Latino business and students

Back in  June 8, 2015 I had the opportunity to interview a friend who I first met while I myself was in college when he served as the Educational Opportunity Program Director, a program that helped me get through college. He now is President of California State University, San Bernardino and Chair of the Board of Governors of the Hispanic Association of Colleges and Universities.

As the leader of the second largest public school in California, 16th largest in the country I believe he has something to say to help Latino business leaders understand that they can play a role in equipping their future work force as early as they want to get into the game.  Even as parents, business leaders can take a cue from Dr. Morales.

Tomás D. Morales President California State University, San BernardinoCollege enrollment rates vary considerably with parents’ educational attainment. 70% of the students in his school had parents that never went to college and based on research around the country that matters a great deal. Here are some of the questions I posed to Dr. Morales that perhaps can get you thinking on how your business can play a part in helping Latino students succeed.

What do you see as the greatest challenges facing Hispanic students getting in and staying in colleges & universities?

From my experience the biggest hurdles for Latino K-12 students is graduating from H.S. More importantly, graduating from high school career and college ready. While every state has different polices and Common Core has had some controversy, it does create a standard that helps develop a baseline for all high school students across the country. Having said that, pre-school is critically important as is middle school.

In 3rd grade kids learn to read by 6th grade they should have some math proficiency. Transition from middle school to high school is vital and I think this is a great way to get  Latino businesses involved. Sponsoring or even creating an academy that works alongside school districts to help students with that transition would be helpful.

How do you think Hispanic-owned businesses can help? Do you have any examples? 

Business can help with the various pathways.

Some of my suggestions would be:

1.  Internship Programs: Find a way to provide internship opportunities for students who are interested in particular fields

​2.  Mentorship: Start or participate in mentorship programs involving their business leaders and their employees.

3.  Financial: Put your money where your heart is. If you care about Latino students and their college success, consider helping them out directly through scholarships.  Parents nowadays just can’t afford to pay an entire tuition bill for four years of college.

4.  Start or Support: Find organizations like PIQE Parent Institute for Quality Education in Calfornia or Alignment Nashville which connect businesses to young people or parents help parents understand the needs of their children.

5.  Begin a Business Philanthropic council – gather local businesses small and large and commit to giving back to the Latino community by raising funds that will go back to the future of this country and their businesses… Latino students.

How is the role of HCAU making inroads in this area? 

HACU – Hispanic Association of Colleges and Universities is an association of higher education institutions that have a 25% or more student population of Latino background. HACU represents more than 400 colleges and universities committed to Hispanic higher education success in the U.S., Puerto Rico, Latin America, and Spain.

Since its inception in 1986, thousands of young Hispanics have benefitted from HACU with internships, scholarships, college retention and advancement programs, pre-collegiate support, and career development opportunities and programs. We truly are the champions of Hispanic success in higher education.  But we can always use the help of others in the Latino community, specifically businesses who want to invest in the future of the Latino community as well.

There is always a need for businesses to come alongside others educating the future workforce. If it doesn’t exist create it, if it does support it. It really is very simple. At the root of it all, every business and every business leader has a part to play, the question is will they play it? The future of our Latino brain trust and work force depends on the answer.

Related articles:

Why STEM Education is Vital for Latino Students

Los Graduados A Film About Latino Students

Manhattanville College, Helping Dominican Students Reach Their Goals

Helping Hispanic Students Prepare to Lead in Business 

Ensuring the Academic Success of Our Latino Males