6 Ways Small and Medium Businesses Can Use Messaging Apps

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4.  Keep a Pulse on the Competition:

It’s important to always stay aware of what’s happening in your market and across your competitors. Maybe it’s a competitor’s booth at a conference, changes in their products, or even new marketing messaging. Being able to share this information in real-time can give you the upper hand in taking steps to stay ahead of the pack. Messaging apps make it easy to snap a quick picture or video and get it to your team ASAP.

5.  Celebrate Work Milestones and New Hires:

Small businesses can scale and grow quickly, but maintaining a strong culture is important to keeping and attracting employees. Many messaging apps support large groups, say a “company-wide” group to share important milestones, anniversaries, and introduce new hires. Additionally, these apps let you easily share photos, videos, and GIFS which can go a long way in building a community atmosphere and let everyone experience the big moments regardless of where they are.

6.  Share New Products or Services:

Things move fast in the small business environment: rolling out new products, testing new services, or releasing new versions of your apps. You need to keep everyone on the same page. With messaging apps, you can fire off an announcement message to the right teams, departments, or the whole company in a matter of seconds.   

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