Sonia Green
Sonia Green is a nationally recognized leader in marketing and brand communications for over 25 years, with a specialty in multicultural/diversity marketing. Sonia was the first Director of Avon's first U.S. Hispanic Marketing Division, she successfully developed and introduced new products and marketing programs. She also served as President and Chief Operating Officer for the company, Ingram Micro, the world's largest distributor of technology products. Ms. Green was Director of Diversity Marketing and Sales at General Motors with responsibility for the Hispanic and Asian consumer segments. Ms. Green was instrumental in developing the strategic plans that generated market share increases. Most recently Ms. Green served as V.P. of Marketing and Sales at the Broward Center for the Performing Arts, Hispanic Institute for Research and Development, Mexican Cultural Institute of New York, and the National Hispanic Corporate Council at which held the Chairperson position. Ms. Green received her B.B.A., Baruch College of NY and Marketing Management Program, Columbia University Graduate School of Business.

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My Unusual Path to Launch a New Business

My Unusual Path to Launch a New Business

Understanding the value of stepping away from a large corporation to build my Hispanic business This is my entrepreneurial story. Like many Hispanic businesspeople Fortune 500 companies are great to work with until they interfere with your core values. That's the...

Latin Biz Today Salutes Our Veterans

Latin Biz Today Salutes Our Veterans

Many Hispanic veterans played a vital role in protecting democracy and keeping our nation safe Today we honor veterans and active duty military personnel for their sacrifices and contributions to keeping the world safe. Here are several examples of Hispanic veterans...






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