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Tag: data analytics & research

Home » data analytics & research » Page 2
analytics maturity model
Business / Data Analytics & Research / Innovation / Innovation / Marketing

Where Are You on the Data Analytics Maturity Model?

Use these 4 types of data analytics to access your small business’ analytics performance.     We have moved from an era where the businesses possesses of all the knowledge to today’s …

Pages: 1 2
small business research focus group
Business / Data Analytics & Research / Marketing

Small Business Research Part 2 – Qualitative – Focus Groups

Ten rules for small business owners when participating in focus groups or other qualitative projects.     Editor’s note: This is part two of a twopart series. In part one …

Pages: 1 2
small business research study
Business / Data Analytics & Research / Marketing

What to Expect If You Are Contacted to Participate in Research

Research, including business-to-business research, is an important piece in our complex economy.   Editor’s note: This is part one of a two part series. This part will cover small business …

Pages: 1 2
Data Analytics Insights
Business / Data Analytics & Research / Innovation / Innovation / Marketing

A Data Analytics Round Up…Keys to the Latest Insights

6 original articles by data analytics experts to bring small business owners up to speed.       Indiana Jones of the 22nd Century: Data, Not Dirt… Top 5 archaeological findings …

5 archaeological findings of data findings
Business / Data Analytics & Research / Marketing

Indiana Jones of the 22nd Century: Data, Not Dirt…

Top 5 archaeological findings of 2016 can be aligned with our data findings today.     I’ve often likened the work that we do as data scientists and analysts as …

Pages: 1 2
small business research culture
Business / Data Analytics & Research / Marketing

Building a Culture of Research – Part 2 (Learn, Baby, Learn)

Building a small business culture of research can be very rewarding.   Editor’s note: This is part two of an research series. Part one entitled  Why It’s Important to Build …

Pages: 1 2
2017 data driven year
Business / Data Analytics & Research / Marketing

Is 2017 the Year of Being Data-Driven? 7 Areas To Watch

Next Year Looms as a Challenge for Data Managers   Just before the 2016 Presidential Election, someone gave me a sticker that read “Giant Meteor: 2016 – Just end it …

Pages: 1 2
b2b_cover_091315_hi_res_cut.jpg
Business / Data Analytics & Research / Innovation / Innovation / Marketing

Data Analytics Driven Marketing for Small Business

The world of business has long sought a comprehensive, practical guide to managing and executing business marketing plans and strategies.   Theresa Kushner has written extensively on B2B marketing and data analytics. …

Finding the Right Data Resource: Asking the Important Questions
Business / Data Analytics & Research / Marketing

Finding the Right Data Resource: Asking the Important Questions

A quick guide to securing the right data resource   Securing the right resource to help you make the case for data or help you with the tasks associated with …

Pages: 1 2
cross-border-data-interational-business
Business / Data Analytics & Research / Marketing

6 Keys to Managing Data in a Global World

Cross border business has it’s benefits and challenges- six questions to help prioritize   With the rise in the use of the internet, business has become international. More and more …

Pages: 1 2

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