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Tag: social media

social-media-Latin-Business-Today
Business / Marketing / Social Media

Leverage Employee Social Media Skills with Caution!

Social etiquette for small business employees   As a marketing/social media expert and the founder of a small business.  Like many of you, I need to build my brand and grow …

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learn from millennials
Leadership & Management

Learn From Millennials to Boost Your Business

Reverse mentoring enables businesses to benefit from younger employees’ expertise in the digital world and more Mentoring is changing. In and outside of the workplace, momentum is building around the …

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retargeting-your-message
Business / Marketing

Retargeting: a Second (Third, Fourth…) Shot at Your Target Market

Google and social media help recapture bouncers and skittish shoppers   Grumble as we do about the unpredictability of social engagement and attaining a page 1 search position, search and social …

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10 Commandments of Social Media
Business / Marketing / Social Media

The 10 Commandments of Social Media

Ignore the the Social Media Commandments at your peril A social media primer I know, I know, not the most original title in the “Red Sea” of content, but as …

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social-media-strategy
Business / Marketing / Social Media

Formulating a Small Business Social Media Strategy

When formulating a strategy understand social media is a fast moving and fluid business   By now, businesses of all sizes recognize that they must play in the social media space. There …

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effective digital writing
Business / Digital / Marketing

15 Quick Tips for Effective Digital Writing

As content becomes increasingly more important in digital marketing strategies these 15 tips will strengthen your digital writing and marketing strategy   In our new digital communications world of abbreviations, …

mobile-technology-business1.jpg
Innovation / Technology

Mobile Technology Serves Up Business

Whether used externally to reach customers or internally to keep in touch with employees, mobile technology is a boon to businesses of all sizes   Mobile technology has become nearly …

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content marketing languages
Business / Digital / Marketing

Is Your Content Marketing Getting Lost in Translation?

Before marketing content, businesses need to master the native “languages” of Facebook, Twitter and Pinterest   Editor’s note:  This is part two of our continuing series on content marketing and explores …

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apps smartphones
Technology

Do Must Have Apps Mean A Smarter Business?

“Top 5 Must Have Daily” Apps – Utilizing Smartphone Technology to Enhance Your Business Experience   Are Smartphones getting smarter or are we just learning how to utilize them more …

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content marketing digital marketing
Business / Digital / Marketing

Is Your Digital Content King or Court Jester?

Content marketing and social media for small business – why and how   Having worked in the PR & Marketing Communications field for more than 20 years (eek!), I find …

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