Exploring the many facets of new-media or online marketing can result in increased saleswell beyond simply getting your face out there. Online marketing is much like an artists palette: messy, …
Social media is about care and feeding is necessary for capitalizing on channels for your business If you want your customers to remain engaged with your business’ social media efforts, …
For small- or medium-sized business owners the use of social media, the answer is a solid maybe EDITOR’S NOTE: This article is part one in a three-part series on social …
From TV’s heyday to social media- engaging an audience has changed or has it? Long before the advent of social media on August 1, 1981 to the strains of …
Boost your business’s online presence with effective content curation In this social and digital age, there is certainly no shortage of information being created. But while this sea of information …
Follow these steps to take advantage of social media’s myriad business benefits There is ample evidence that things are changing and that the way business gets done will never …
A focused content strategy is key to reaching your customers with the right message at the right time In my current consulting practice, I am advising more and more clients …
Leverage existing memes to help increase the reach and awareness of your campaigns My mind works in mysterious ways. As I was glued to network news on the night of …
See how one small event-planning business is taking a creative approach to marketing The Wynwood Art Walk has become the premier monthly event in Miami. Lots of other neighborhoods …
Being truly social requires that a business needs a roadmap with a content strategy and a governance strategy In trying to analyze and fix business problems we sometimes fail …